FERREIRA Osvaldo Santos

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M.Sc. Thesis

"Private Management Paradigms Application on Public Management: The Balanced Scorecard in a Local Municipality"

Abstract

Organization performance evaluation, whether public or private, with or without profitable goals, is getting more and more relevant. The implementation of excellence procedures stands out as vital aspect of private management competitiveness. In the public sector, the desire of a more effective and efficient management equally looks to implement those procedures.

Having these ideas in mind, this essay aims at presenting a proposition of outlining and implementing the Balanced Scorecard (BSC) applied to two test units in the organic structure of a local municipality (the Municipality of Coruche).

The study is organized in five chapters: Theoretical framing; Conceptual Bases; Methodology; Case Study “The Balanced Scorecard Application in a Local Municipality” and a Conclusive Synthesis.

The methodology used relies on the research/action method, complemented with a documental analysis, sharing of information with the several organization intervenients and a critical analysis.

The defined BSC model, although having the theoretical reference raised in the literature revision, it has been properly adapted to the environmental reality in which the organization develops its activity, having in mind its mission.

The study comes to an end with a proposition for the implementation of the planned BSC for the test units of the Municipality of Coruche, including the conclusions on the development process of the referred BSC implementation.    

Key-words:

Balanced Scorecard, Strategic Management, Local Municipalities.

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